Qobuz is a music streaming/download platform founded in 2008. The service offers streaming in high quality (better-than-CD quality music for recent releases). With Qobuz you can also buy and download music outright. For them, this meant quality sound, quality editorial, and a freedom of choice that wholly excludes bias. As a result of their diverse collective culture and their musical education, their business catered to artists old and new. They wanted to design a service that catered to highly specialized music lovers, all over the world.